Tell us a bit about yourself:
What are you passionate about in life, and who are you professionally?
Hi, I’m Francesca, an interior designer and home stylist. Since I was a child, I’ve always loved travelling and discovering new countries and cultures. Every trip inspires me with ideas and concepts for future projects.
I graduated with a master’s degree in interior design, and in 2022, I decided to start my own studio. I mainly work on residential projects, which always reflect my passion for colour and vintage modern design.
What does colour mean to you, and how did you use it before discovering the RAH method?
I’ve always been a colour enthusiast. I’m not particularly fond of monotone environments dominated by beige and grey without any accents or contrasts. I studied colour theory and psychology, which suggest that every colour can evoke a positive or negative feeling. However, this theory is objective and not personalized. I never imagined how deeply personal and emotional the choice of a colour could be.
"Before RAH I never imagined how emotionally personal the choice of a colour could be."
Quale valore intendi offrire ai tuoi clienti attraverso il tuo lavoro?
My professional goal is to guide my clients in designing a home that respects their emotions, crafts their unique colour identity and aligns with their habits. I design by focusing on their needs and feelings, creating their favourite space in the world, a place where they can feel safe.
Finally, your personal thoughts: what hopes do you have for the future of your field?
My mission is to highlight the power of colour. I want to help those embarking on an interior design journey understand that colour should never be a secondary consideration. It can be the difference between a space you simply live in and one where you retreat to feel safe. The wrong colour can even make you feel uncomfortable in your own home!
How has the RAH method transformed your approach to design?
I’ve realized that the key to a successful interior design project is to use emotions as the central focus.
Colour is extraordinary for this purpose, as is understanding how it impacts our lives, positively or negatively, based on past experiences. It’s an incredibly powerful tool that should never be underestimated when designing interior spaces. It truly makes a difference!
What value do you aim to offer your clients through your work?
My professional goal is to guide my clients in designing a home that respects their emotions, crafts their unique colour identity and aligns with their habits. I design by focusing on their needs and feelings, creating their favourite space in the world, a place where they can feel safe.