Passion
Joy
Pleasure
Love
Optimism
Freedom
Hope
Enthusiasm
*The Colours of Your Happy Memories
DESIGN
SCIENCE
Welcome to RAH
Where colour and human preference finally come together.
Welcome to RAH
Where colour and human preference finally come together.
INDIVIDUAL
COLOUR
EMOTION
WHAT IS RAH?
It’s built for professionals who want to make their work more personal, emotional, and precise.
With the RAH Colour Test, you discover the specific colours a person’s mind and emotions respond to, even if they can’t explain it themselves.
RAH is a platform that helps you choose colours not just based on trends, but based on people.
With the RAH Generator, you instantly turn those results into a customized palette you can use in design, fashion, interiors, branding, or personal styling, complete with HEX codes and clear guidelines.
RAH makes the colour decision process faster, smarter, and deeply connected to the person you’re designing for.
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Tailored for Creative Professionals
Interior Designers
Architects
Landscape Designers
Graphic Designers
Personal Stylists
Wedding Planners
Event Planners
Colour Consultants
Marketing & Branding Consultants
Discover the colours that define your clients' unique sense of beauty and create designs that resonate on a personal level
WHY RAH
RAH is built on 15 years of research into how people emotionally connect with colours.
Our scientifically backed approach puts your clients' personal experiences at the heart of your design process, helping you create uniquely customized projects that feel deeply meaningful and authentic.
BEFORE THE EXPERIENCE
CREATION OF THE NEURAL CIRCUIT
The pink of the rollercoaster
Excitement
AFTER THE EXPERIENCE
NEW MEMORY
Present Moment
Excitement
REACTIVATION OF THE NEURAL CIRCUITS
REACTIVATION OF THE LINKED MEMORY
DECODED COLOUR
Positive Emotion
Conscious use of colour
PLEASANT FEELING
the colours of your happy memories
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AS FEATURED IN
OUR BRAND AMBASSADORS
Branding Studio
Helen Woltering
Wild Women Studios
"The RAH method has been a game-changer, particularly when working with personal brands."
Architect
Chiara Brenca
Chiara Brenca Architect
"The RAH method has allowed me to speed up certain phases of the creative process, making it more structured and efficient."
Feng Shui Architect
Isabella Giacometti
Isabella Giacometti Architect
"The client feels more confident in their choices, guided by me throughout the process because they have a full understanding of their origins."
Brand & Visual Designer
Giacomo D'Ippolito
"The RAH method gave me a deeper, more strategic key to colour. It brought clarity and uniqueness and made every identity I create feel even more aligned with the people behind it."
Interior Designer
Sonia Ragonetti
Mason Toi
"With the RAH method, I can finally help my clients concretely dare to be bold and not be afraid to embrace happiness!"
Architect, Interior Designer
Cristina Cocco
Bahay Design
"The most beautiful thing is seeing clients get emotional when discovering their palette."
Architect
Elisabetta Polese
E | P
"The RAH method has enabled me to connect even more deeply with the client, creating a direct channel of communication."
Interior Designer, Home Stylist
Francesca Galli
"Before RAH I never imagined how emotionally personal the choice of a colour could be."
Interior Designer
Marta Ferri
Marta Ferri Designer
"The greatest satisfaction is when a client says: 'It finally feels like my home!'"
Interior & Retail Designer, Home Stager
Laura Scaramucci
Archdetailer
"With the application of the RAH method, the person is central and deeply connected to their home in a harmonious embrace of their happy memories."
Graphic Designer, Marketer
Gabriele Omar Lakhal
"The result? Projects that are not only visually striking, but that create emotional connection and lead to better conversions."
Architect
Marianna Nardelli
Studio di Ingegneria Architettura e Design Nardelli Caputo
"The entire design journey begins with the RAH TEST: I don’t do anything unless I start with the individual or couple's test."
Interior Designer
Serena Trabuio
Serena Trabuio Interior Architect
"The RAH method is both a highly professional approach and a tool that consistently guarantees effective results."
Interior Designer
Valentina Cotardo
Atelier VStudio
"The RAH method helps me hit the target both in terms of the proposal and in achieving success during the execution phase."
Branding Studio
Chiara Bertino
Chiara Bertino Design
"With the RAH method, I can quickly explore the deeper aspects of the client's history and preferences."
Branding Studio, Graphic Designer
Guya Maggi
"Since using the RAH method, I have minimized feedback rounds: colour palettes have always been approved immediately."
Branding Studio
Lucia Todisco
Green Creative Soul
"With the RAH method, everything has changed! I’ve discovered how colour becomes the key to unlocking emotions."
Branding Studio, Graphic Designer
Valentina Barreca
Playgrafica
"Thanks to the RAH method, I’ve refined my process, offering an even more engaging experience and much more precise results."
CMF Design
Valeria Russo
Haloi Consulting
"The RAH approach not only eliminates the fear of using colour but also makes colour choices more confident and intentional."
Wedding Planner
Alessandra Sandrini
ArchiBaleni
" In two years with the RAH method, I’ve uncovered over 40 colour identities, and I’ve never had a dissatisfied client since."
Interior Designer
Beatrice Niccoli
"It's the starting point of every one of my projects, a 'never without' tool as I like to say."
Branding Studio
Filomena Pesce
Filomena Pesce Visual Designer & Color Expert
"Every colour palette I present is met with joy, enthusiasm, and an eagerness to start using those colours right away. There are no doubts or second thoughts."
Interior Designer
Lorena Gjergji
Vivida Design Architettura
"With the RAH method, I discovered that colour is not only completeness, delineation, or aesthetics, but also depth, soul, and essence."
Architect, Interior Designer
Eva Grillo
Indice Creativo
"It's not just about choosing beautiful colours. It's about creating a space that speaks to the client's heart, evoking emotions and a true sense of comfort."
Curious how RAH is transforming design?
See how professionals are already elevating their work with RAH.
COLOUR IS PERSONAL
What if your colour choices are more than just preference;
what if they’re windows into your memories?
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What RAH Can Do for You
Identify Favourite Colours and Create Personalized Palettes
Uncover your clients' preferred colours and instantly generate custom palettes that reflect their unique tastes and emotional connections.
Generate Comprehensive Colour Reports
Produce detailed reports that provide insights on how to use selected colours effectively, ensuring every palette is applied in a way that enhances your designs.
Create Couple Palettes
Design palettes that harmonize the preferences of two individuals, perfect for creating shared spaces that feel meaningful to both.
Get Statistics and Insights About Your Niche
Access data-driven insights gathered from all your clients' tests, revealing trends within your niche. Use this information to better understand your clients and refine your design approach with precision.
Track Your Projects
Manage your colour schemes seamlessly, whether working on individual, couple, or family palettes. Keep all your projects organized and easily accessible.
Access the Latest in Colour Science
Keep up with the most recent discoveries in the field of colour psychology and science. Our platform ensures you’re always informed about the latest insights, helping you incorporate cutting-edge research into your design projects.
